You probably know that video works, or you wouldn't be here BUT you ALSO KNOW... there is HUGE COMPETITION!
I found out the hard way, it's no longer good enough to make a video, upload it to YouTube and and sit back and watch the views roll in.
People demand MORE today. It might not be fair, but you could have the greatest product in the world, and people will JUDGE your product by the video! If your video looks like everyone else's, or if the images and assets you use are OUTDATED, then off your customers go to the competitor's site.
The truth is...
ANYONE CAN MAKE A BAD VIDEO.
If YOU have a bad video and your competition has a GREAT video... guess who's going to get the sale?
ANY Joe Schmoe can make a video today right?
They can use Powerpoint to make video... hundreds of thousands of people are doing that every single day. OR use Explaindio, or VideoMakerFx, or some other software and use their templates JUST LIKE EVERYONE ELSE. Anyone can piece together pictures into a video, or film something with a mobile phone,
But software or a video camera ALONE doesn't make a good video.
Once you have the software, you need ANIMATED ASSETS to help pull it all together!
Look... we were EXACTLY where many marketers are right now!
Frankly, We've seen a LOT of bad videos. We've seen a lot of “me too” videos. We've even MADE a lot of bad me-too videos!
We understand …